Open-Realty^® is a web-based listing management and lead generation system that is designed to be very reliable and flexible as a framework for creating and managing a real estate website. Intended to be easy to setup and use, Open-Realty^® is developed using PHP and javascript, and utilizes mySQL database technology. A large international community employs web sites running Open-Realty® on a daily basis. Ongoing development and refinement for Open-Realty^® is provided by Transparent Technologies, Inc. Open-Realty^® remains the most popular, powerful, and most flexible choice available for building a professional real estate web site.

 Transparent Technologies, Inc. is an industry leader and has been providing customizable real estate web site software solutions since 2003. Open-Realty^® offers easy installation, highly customizable display templates, virtual tour support, advanced search capabilities, and many other necessary and desirable end-user features. Open-Realty^® is also very extensible, utilizing a powerful developers' add-on system for achieving almost limitless customization and integration potential with third party apps and systems.

Combine Open-Realty^® and its core features with well-proven commercial add-ons such as our IDXManager MLS listing import tool, TransparentRETS MLS listing import tool, and the TransparentMaps advanced Google maps add-on and you have all the tools necessary to build custom,  extremely competitive and professional real estate websites that exceed anything obtainable using real estate "plug-ins" for non-real estate web applications or a cookie-cutter MLS vendor web site solution.

Features for Realtors 

 

• Powerful built-in blog publisher that supports embedding listing info into its pages, as well as support for importing existing blogs from Wordpress.
• Built-in and configurable search engine optimizations help ensure that your listings are index-able by leading search engines.
• Built-in lead management, customizable forums capture users interests and sends the details to the listing agent. Leads are viewable and manageable via the administrative interface..
• WYSIWYG page editor allows easy editing of site content.
• Add an unlimited number of descriptive fields to listings.
• Support for multiple property classes. (Residential, Commercial, Land, Condos, etc..)
• Listing fields you create can be independent of property class. (Vacant Land does not have bedrooms or bathrooms for example)
• Listing search criteria is completely customizable via. a simple to use administrative interface.
• Upload multiple images at once for a listing, or one at a time.
• Open-Realty^® automatically creates image thumbnails from your original uploaded photo.
• Upload supported virtual tour files for individual listings.
• Site visitors can sign up to become Members where they can save searches and get email notifications whenever new properties are added to the site that match their desired search criteria.
• Ability to restrict the display of listing fields to: all users, members who have registered on your site, or to Agents who are logged into your site.
• Open-Realty^® can automatically place map, school, and neighborhood information links into the specific listing details for you.

Features for Designers 

 

• Easy installation and configuration.
• XHTML 1.0 Compliant template Design (Strict DTD)
• Design-friendly templates allow easy customization of all site visitor content, listing pages, view agents pages, search results, featured listings, and more.
• Backend WYSIWYG Editor gives Agents the ability to customize the content of specific site pages without altering the site design.
• A developer's add-on system allows for the creation of virtually unlimited custom features and functionality.
• Commercial add-on availability. Convenient for those situations when you don't have the resources or time to build something yourself.
• Support for importing pre-existing Wordpress blog entries.