OPEN-REALTY® (OR) is a mature, commercial web-based property listing management and lead generation system created, developed, and supported by Transparent Technologies. OR is designed to be a very powerful, reliable, and flexible framework for building and managing a real estate website. Transparent Technologies is an industry leader and has been providing customizable real estate web site software solutions since 2002.
OR provides a highly customizable HTML display template system, virtual tour support, advanced search capabilities, and many other professional features. OR is also very extensible, utilizing a powerful developers' add-on system and API that allows developers to achieve almost limitless customization as well as robust integration with third party apps and systems.
Combine Open-Realty® and its numerous core features with well-proven commercial add-ons such as our IDXManager MLS listing import tool, TransparentRETS MLS listing import tool, and the TransparentMaps advanced Google maps add-on and you have all the tools necessary to build custom, extremely competitive and professional real estate websites that surpass anything obtainable using so-called real estate "plug-ins" for non-real estate web applications or any cookie-cutter MLS vendor web site solution.
|An unlimited number of fields can be created for storing listing, Agent, and Member data|
|Unlimited independent property classes can be created.
(Residential, Commercial, Land, etc..)
|Unlimited Agent and Member accounts|
|SEO - Customizable Search Engine Optimization ensures that your listings and site content are easily index-able by search engines.|
|Lead Management - Customizable contact forms capture users interests in listings and sends the details to the listing Agent. Leads captured are also viewable and manageable via the administration interface.|
|WYSIWYG page editor for simplified editing of custom site content|
|Built-in blogging system with the ability to embed listing information directly into blog posts.|
|Import blogs from WordPress|
|Listing fields you create can be independent of property class.|
|Listing search criteria is completely customizable via. a simple to use administrative interface.|
|Upload multiple images, files, or vtours at once for a listing.|
|Drag & Drop uploading of Photos, VTours, and Files. (Supported in Chrome & Firefox)|
|Automatically creates space-saving image thumbnails from your original uploaded photos.|
|Site visitors can become Members so they can save searches and receive email notifications whenever new properties are added to the site that match their desired search criteria.|
|Ability to restrict the display of listing fields to: all users, members who have registered on the site, or to Agents who are logged into the site.|
|Automatically place map, school, and neighborhood information links into the specific listing details.|
|Design-friendly HTML templates and extensively documented template tags allow for easy customization of all site visitor content, listing pages, Agent pages, search results, featured listings, and more.|
|Extensive developer's add-on system, hooks, and local/remote API available for the creation of virtually unlimited custom features and functionality.|
|Professional Support - Direct support via our online helpdesk.|
|Ability to remove our branding and linkback from site pages and the mortgage calculator|
|Listing statistics API, and template tags for displaying statistical information based on your listing data.|
Drag-and-drop dynamic nested menu creation and management system.
|Pro contact form that handles member registration, sign-in, and lead capture on a single page.|
|Ability for Agents to insert new leads into the Lead Management system via their administration area.|